How Manufacturers Can Automate Production, Inventory & Sales with Odoo
- Abi Adekunle
- Jun 2
- 4 min read
Updated: 1 day ago
In today’s manufacturing landscape, small and medium-sized enterprises (SMEs) are under increasing pressure to deliver faster, cheaper, and with greater accuracy, all while competing against larger, better-resourced manufacturers.
From sourcing raw materials and planning production to managing inventory, fulfilling sales, and tracking performance , manufacturers must coordinate dozens of moving parts. But without the right systems in place, operations can quickly fall apart.
For many SMEs, the day-to-day reality includes manual spreadsheets, isolated apps, disconnected teams, and time-consuming approval chains. The result? Stockouts, production delays, frustrated customers, and lost revenue.
Odoo ERP changes that, offering an integrated, flexible, and affordable platform to automate and streamline your entire manufacturing operation.
Common Challenges Faced by SME Manufacturers
Let’s look at some of the real-world challenges small manufacturers face every day and how automation with Odoo helps solve them.
1️⃣ Disconnected, Manual Operations
Production plans managed in spreadsheets. Inventory tracked on whiteboards. Invoices sent manually from a separate accounting system.
This fragmentation wastes time and leads to miscommunication and errors.
How Odoo Helps:
Odoo connects all your departments — from production to finance , in one system. No more double entry or chasing updates across tools. Everyone works with the same data, in real time.
2️⃣ Inventory Management Issues
Without real-time tracking, businesses either run out of materials mid-production or tie up cash in excess stock. Manual stock takes lead to mistakes and delays.
How Odoo Helps:
With Odoo’s Inventory module, you can:
Track stock in real-time
Automate reordering
Manage multiple warehouses
Use barcode scanning for accuracy
No more guesswork — just the right stock at the right time.
3️⃣ Production Planning & Scheduling Headaches
When production is planned manually, delays are inevitable. Without visibility into machine capacity, resource availability, or job progress, it's hard to meet delivery deadlines.
How Odoo Helps:
With Odoo’s Manufacturing module, you can:
Drag-and-drop scheduling
Bill of Materials (BoM) management
Real-time status tracking of work orders
Production cost visibility
This means you can plan confidently, adapt quickly, and reduce downtime.
4️⃣ Inconsistent Quality Control
In many SMEs, quality issues are only caught after a customer complains. Without structured quality checks, defects go unnoticed.
How Odoo Helps:
Odoo’s Quality module, allows you to:
Define inspection checkpoints
Record non-conformances
Track quality metrics over time
This makes quality a built-in part of your process, not an afterthought.
5️⃣ Supply Chain Disruptions
Unclear supplier lead times. Missed purchase orders. No visibility into delays. These lead to production stoppages that hurt your reputation.
How Odoo Helps:
Odoo lets you:
Track suppliers and delivery performance
Automate purchase orders
Link procurement to stock and production needs
This helps you build a resilient, responsive supply chain.
6️⃣ Siloed Sales & Customer Experience
Sales teams working without inventory or production insights often overpromise and underdeliver. This leads to customer dissatisfaction and lost trust.
How Odoo Helps:
Odoo lets you:
View available stock during quoting
Convert quotes to orders instantly
Link sales with production and delivery
Maintain customer communication in one place (via the CRM)
Now your sales team knows exactly what’s happening behind the scenes — and can sell more confidently.
7️⃣ Compliance & Traceability Gaps
Manufacturers must meet industry regulations and trace product components. Without a central system, this is slow and risky.
How Odoo Helps:

Odoo tracks every stage of your process:
From raw materials to finished goods
From supplier to customer
With full audit trails and reports
This helps you stay compliant and confident.
8️⃣ Fragmented Financial Oversight
Disconnected finance systems make it difficult to track margins, manage cash flow, or get timely reports.
How Odoo Helps:
The Accounting module integrates with operations to give you:
Real-time financial dashboards
Automated invoice generation
Cost tracking by product, project, or location
You’ll know exactly where your money is — and where it’s going.
9️⃣ Poor Scalability
Growth shouldn't mean more admin staff or chaos. But that’s often what happens when systems don’t scale.
How Odoo Helps:
Odoo is modular and scalable. You can start with just a few apps (e.g., Manufacturing + Inventory) and add CRM, HR, or Marketing as you grow, without ever switching platforms.
🔟 Limited Marketing & Demand Generation
Many SME manufacturers still rely heavily on word-of-mouth and referrals. Without modern marketing tools, growth is slow and unpredictable.
How Odoo Helps:
With Odoo you can:
Build a modern website
Run email campaigns
Track leads with a full CRM
Launch an online store or product catalogue
All from the same platform, with analytics included.
Why This Matters More Than Ever
In a world where larger manufacturers are automating rapidly and customers expect speed, traceability and transparency, SME manufacturers must adapt to stay competitive.
Odoo ERP helps level the playing field. With one platform, you can:
✅ Automate operations
✅ Improve customer service
✅ Cut operational costs
✅ Respond faster to change
✅ Scale without chaos
And unlike legacy systems, Odoo is affordable, flexible, and easy to implement.
Ready to Take the Next Step?
At Blackston Coopers, we specialise in helping businesses implement Odoo ERP to improve efficiency, reduce costs, and unlock growth.
We’ll show you exactly how Odoo can work for your business and help you build a roadmap for automation that fits your budget and goals.
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